Bank of Greece - National Fin-Ed Platform

Making financial education accessible, free and fun.

financial education cover image

“How do we build an engaging financial education hub?”

“How do we build an engaging financial education hub?”

“How do we build an engaging financial education hub?”

Client: Bank of Greece

Duration: 4 months

Role: UX Research, Workshop Facilitation, Instructional & interaction design

Challenge

  1. 📚 Organize educational material, content & functionalities

  2. 🖇️ Build scalable information architecture and user flows

  3. 🎢 Design interfaces that make learning digestible and engaging

Context

Fin-Ed platform case study screenshot
kids in classroom

Approach

  • Extensive workshopping to understand and co-organize the educational material

  • Implementing instructional design principles

  • Crafting modular designs that scale

stakeholder wotkshop

Solution & Impact

  • Double-themed Platform: Learning for students & adults

  • Guided Learning: A virtual guide helps students learn & explore

  • Scalable Content:

The “LAB” section groups & grows with the content

  • Exploration & play
    Learning through varied, bite-sized steps

  • Strategic Integrations: Aligned APIs, services & content from other client sites

ipad with split screen
ipad with split screen

Process

  1. Discovery Workshop

Facilitating a session to set objectives & co-create directions.

10

Stakeholders

4

objectives

Fin-Ed platform case study screenshot

  1. Information Architecture

  • Optimize content distribution & navigation

  • Understand mental models of kids & adults

  • Create a scalable structure for future content

Sitemap Chart
Sitemap Chart

Making onboarding & booking a priority

Making onboarding & booking a priority

  1. Wireframe

Layouts, quizzes, calculators, article pages, glossaries and everything under the sun

Fin-Ed platform case study screenshot
Fin-Ed platform case study screenshot
Fin-Ed platform case study screenshot
Fin-Ed platform case study screenshot

  1. Ideate & design

Review & refine UIs with visual designers

Fin-Ed mobile app screen mockup
Fin-Ed mobile app screen mockup
Fin-Ed mobile app screen mockup
Fin-Ed platform homepage for adults
Fin-Ed platform overview screen for adults
Fin-Ed platform contact form screen
Fin-Ed platform article detail page for kids
Fin-Ed platform homepage for kids
Fin-Ed platform search results screen
Fin-Ed platform homepage for adults
Fin-Ed platform overview screen for adults
Fin-Ed platform contact form screen
Fin-Ed platform article detail page for kids
Fin-Ed platform homepage for kids
Fin-Ed platform search results screen

Learnings

  • 🧭 Early definition of content strategy is a major catalyst

  • 🔦 Look at people not just metrics to understand engagement

  • 🧮 Progressive disclosure, gamification and nudge theory are crucial for educational UX

  • ✏️ Leverage UX writing & micro-copy to build character and guide users

Konstantinos Christidis signature

Work

Experience

Toolkit

Reach out

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